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On Thursday, Jan. 24, High Times TV launched Root’dTV, a short form mini-series inspired by the Daily Show and the Soup. The format is digestible yet intelligent, and thanks to the pragmatic mind of host Tim Strombel, the negative connotations associated with cannabis consumers are smashed by engaging viewers via clean comedy, lively debate, and insightful interviews.

Strombel has a unique view on cannabis because he was born to a passionate cannabis consumer. Though he wouldn’t find out until his early 20’s, Strombel’s pops was also a hobby grower. But you’d never guess because his father did everything a good father is supposed to: coached his kid’s sports teams, instilled values and work ethic, and was always there for his family.

You’d also never guess because Strombels father worked hard and earned a six-figure income as an engineer—without a college degree, mind you. Unfortunately, Strombel’s father developed aggressive skin cancer and lost his battle in September 2011 at the age of 52-years-old.

During his fight, Strombel saw how his father used cannabis medically to support his treatment and reduce the number of opioids he ingested. He also saw that cannabis media was limited in scope, quality, and generally not something you’d want your friends or family to know you consume. Thus, Strombel was inspired to create content that addressed these shortcomings—and he knew it was something he was meant to do.

Root’dTV departs from the typical let’s-get-stoned-and-hang-out-on-camera approach to cannabis entertainment. The goal is to make viewers laugh, think, and–most of all–feel proud to be experiencing the new age cannabis culture. The industry has the power to end all stigmas associated with cannabis. And the people behind Root’dTV have chosen to make that their mission: to approach cannabis content as if the stigmas never existed, while paying homage to those who came before us who paved the way to where we are today in terms of cannabis laws, regulation, and legalization.

So if you’re looking for a way to stay informed, entertained, and develop an educated foundation on which to speak about cannabis intelligently, look no further. Check out Root’dTV bi-weekly on High Times TV.

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