$30 Billion Global Cannabis Market Foreseen

The green just keeps getting greener.
$30 Billion Global Cannabis Market Foreseen

You know the times they are a-changing when Forbes magazine runs a headline predicting that the global cannabis market will hit $31.4 billion within the next four years.

This projection is based on a new report from the Brightfield Group, a marijuana market research firm based in Chicago. Currently, the global cannabis market is estimated to be worth $7.7 billion, but a compound annual growth rate of 60 percent is foreseen as countries around the world liberalize their marijuana laws.

The U.S. now accounts for 90 percent of global cannabis sales, the report found (presumably meaning just legal sales). But like other recent studies, the report found that other countries are poised to catch up fast. It predicted the U.S. share will drop to 57 percent by 2021—largely due to Canada’s plans to legalize recreational cannabis by July 2018. Several countries in Europe and Latin American are not far behind.

Forbes also noted that as Germany’s political parties—from conservatives to the Greens—continue their talks on forming a coalition government, part of their discussions includes an agreement on “fully legalizing” cannabis. Actually, the proposals call for marketing the herb through pharmacies or licensed dispensaries, which many would say stops short of full legalization. But German authorities have already allowed limited home cultivation for medical users.

(Homegrown, of course, will do nothing to boost commercial sales, pointing to a convergence of interest between overreaching bureaucrats and cannabis capitalists.)

Poland’s medical marijuana program also just took effect, some three months after President Andrjez Duda signed the bill into law.

The program is similarly restrictive (with no provision for homegrown), but it is still a big step forward and a victory for Polish advocates who have long been pressing the issue.

The Associated Press reports that Malta’s government has likewise proposed allowing doctors in the island nation to prescribe medical marijuana. Draft legislation would rewrite an existing regulation so restrictive that not a single Maltese has ever been treated legally with any cannabis-based product. The new law would allow all general practitioners to prescribe cannabis, while the current version recognizes only prescriptions from medical specialists.

Malta is hardly a European leader like Germany, although it is a full-fledged member of the European Union. And as AP notes, it is so culturally conservative that divorce was only legalized there in 2011. Malta’s embrace of cannabis, however tentative, is a sign that the tide is quickly turning in Europe, as is the entire global cannabis market.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts
Read More

Brand Spotlight: Abstrax

Enter the cannaquantum realm. Abstrax reaches beyond the world of terpenes to discover new, exotic flavor compounds.