Jon Cappetta

19 posts
Jon is a guy and he’s done some pretty cool stuff in his 30 years on the rock. He’s also been high for most of it. He’s currently the VP of Content across High Times properties.A lifelong creative, Jon has been finding ways to work in the music and greater entertainment industries since he was a tween. Starting out leading street teams and building ‘record labels’ to release his friends music, he grew to produce and lead experiental activations on a national scale, including creating a ‘Best Practice’ utilized nationally & annually by the energy-kingpin Red Bull. Having spent over a decade building events, with over 500 produced before leaving NYC in 2014, Jon has honed his logistical and marketing expertise, and his ear for talent.​Finding his niche in development strategy, Jon’s expertise spans across content, event and experiential marketing, with extensive experience in the nightlife, entertainment, & beverage industries. JC has produced branded content for major products, provided data analysis for front-page, pulitzer-prize-winning news, and developed several new business areas for the enterprises he has worked for. His work has appeared in text, video, and through experiences, worldwide.
BRAND SPOTLIGHT: The Flowers Of Fig Farms
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BRAND SPOTLIGHT: The Flowers of Fig Farms

Welcome to our newest monthly feature, the Brand Spotlight. Each month, High Times will profile a company within the cannabis industry that we believe is doing it right and setting an example. This month, the Spotlight is on Fig Farms of Sonoma County, CA.